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Feb 27, 2011
02/11
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MSNBC
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engine optimization. those companies are often referred to as content farms. you click on them, you know, you get something that's remotely related to what you're looking for, but potentially isn't very helpful, might even be factually inaccurate, and is probably covered with ads so that the company that created the content can reap the benefits there. >> so, how is google tweaking things? i mean, for all of us, is it, i guess the concept, should we broaden the search or should we reduce the search words? >> one of the things google keeps very much under lock and key is how it handles its search algorithm, so there's a lot of very calculated tweaking going on there and a lot of that is absolutely not open to the public. >> then they've got the psychic i'm feeling lucky button, too. so they have to be thinking what you're thinking, exactly what you want, so that has to be right. >> absolutely. and i think google has something at stake here because these companies have figured out how to gain its algorithm
engine optimization. those companies are often referred to as content farms. you click on them, you know, you get something that's remotely related to what you're looking for, but potentially isn't very helpful, might even be factually inaccurate, and is probably covered with ads so that the company that created the content can reap the benefits there. >> so, how is google tweaking things? i mean, for all of us, is it, i guess the concept, should we broaden the search or should we reduce...
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Jul 20, 2012
07/12
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WBAL
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that's called search engine optimizing. search engine pointing uses the same strategy for scamming, and major search engines are all on the lookout for it. to keep your computer safe, keep your searches to trusted sites when looking for news on a favorite celebrity, for example. stick to the established entertainment sites. avoid web address ending that is don't look familiar. they could spell trouble. and always keep anti-virus and malware software up to date. >> stan, back to you. >> investors are turning their attention to microsoft and good nell today's trading. students have been victimized by subprime-style lending. ellen braitman joins us live from the new york stock exchange with more on those stories in the bloomberg business report. good morning, ellen. >> hey, good morning. victims of subprime-type loans, just like homeowners. a government report says students were burdened with heavy debt, went into default at the hands of subprime-style private loan market. private loans can have higher rates, also lack some of
that's called search engine optimizing. search engine pointing uses the same strategy for scamming, and major search engines are all on the lookout for it. to keep your computer safe, keep your searches to trusted sites when looking for news on a favorite celebrity, for example. stick to the established entertainment sites. avoid web address ending that is don't look familiar. they could spell trouble. and always keep anti-virus and malware software up to date. >> stan, back to you....
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Jan 17, 2013
01/13
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KRCB
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having search engines optimized for what you're already doing. >> rose: what does that mean for google? >> i think google has an enormous strategic problem. i think of google as a genius company. microsoft anding into rl the most disadvantage bid apple. they were monopolists of the world of wired internet, back on p.c.s. microsoft had 96% share of operating systems five years ago and google had -- >> rose: 95% five years ago? >> yes. 96% five years ago. >> rose: windows was 95% of operating systems? >> of connected operating systems so they were just competing with macintosh. then i.o.s. and the apple products come and today smart phones are half of all connected devices. so microsoft lost half of the market. so it went from 96% to half of that simply because of not participating in smart phones and the case of google search went from being the most important application in the wired web to a not very important application on mobile and so even though google's share is higher on mobile than desktop, people are doing fewer searches because frankly on a little screen over 3g it's an awfu
having search engines optimized for what you're already doing. >> rose: what does that mean for google? >> i think google has an enormous strategic problem. i think of google as a genius company. microsoft anding into rl the most disadvantage bid apple. they were monopolists of the world of wired internet, back on p.c.s. microsoft had 96% share of operating systems five years ago and google had -- >> rose: 95% five years ago? >> yes. 96% five years ago. >> rose:...
76
76
Mar 2, 2012
03/12
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MSNBC
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engine optimization experts. all the way to business analysts. we're also looking for energetic and driven talent to join our expanding inside sales teams. >> now are these permanent jobs and where are they located in the country? >> yes, these are all full-time red ventures positions. we have a few spots still remaining for our summer internship program for rising college seniors. the positions are spread across all three of our locations. so our headquarters facility in ft. mill, south carolina, which is just about a mile from charlotte, north carolina. where we were recently named the best place to work for the second year in a row. and our two additional locations in san antonio, texas, and miami, florida. >> now most of the jobs are in sales and marketing, but does the company offer on-the-job training? >> absolutely, we do. you know, we do not necessarily require previous experience. so for our inside sales positions, we're looking for that self-starter, driven individual to come into our program. and we of
engine optimization experts. all the way to business analysts. we're also looking for energetic and driven talent to join our expanding inside sales teams. >> now are these permanent jobs and where are they located in the country? >> yes, these are all full-time red ventures positions. we have a few spots still remaining for our summer internship program for rising college seniors. the positions are spread across all three of our locations. so our headquarters facility in ft. mill,...
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Dec 25, 2011
12/11
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CNNW
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, engine, optimization, putting in words and phrases that will cause people who are searching the internet on google to find you. therefore, you get traffic. >> where specifically, to trick search engines into putting your results at the top. you're writing the dumbest headlines as possible so machines will like them. whereas making great stuff that people will like. certainly that includes cat pictures. i love cat pictures. if you includes like really hard, meaningful news. includes scoops. includes great explanatory reporting. >> so the headline says he's not abandoning cat pictures. but is there a democratic element to it in the sense that do you as the new editor get to decide what goes up at the top of the page? or are the most popular things as determined by your followers and friends and enemies going to get the most prominence because they've been shared the most? >> it's something we're figuring out now. i appreciate everybody's advice. right now for instance on buzzfeed, there's a hot list which shows the hottest things on the internet. it's a mix of russians and crazy video of a
, engine, optimization, putting in words and phrases that will cause people who are searching the internet on google to find you. therefore, you get traffic. >> where specifically, to trick search engines into putting your results at the top. you're writing the dumbest headlines as possible so machines will like them. whereas making great stuff that people will like. certainly that includes cat pictures. i love cat pictures. if you includes like really hard, meaningful news. includes...
76
76
Oct 5, 2012
10/12
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CSPAN2
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and we also didn't do any search engine optimization, search engine marketing to read some of the stuff you do to market a side as you probably all know is a competitive environment. you have to put in some money to get some money. we were among the other competitors as well as you can see from the top. there is another facebook site that uses a bit more aggressive marketing i would say. and we were not prepared to do that at this point. the bottom picture shows a baby when it comes to misleading marketing i draw the line with babies. i have a nine month old, so i wouldn't do that. we had competition, and that's why we think we have low traffic and there are other sites available. so, some lessons we can learn. primary findings from the study are coming in its preliminary study so we would like to follow it with additional more analytical studies this is more of a descriptive study is that it's possible with little experience, academics not necessarily we are not computer scientists, so it was possible with very little experience to post it on a social media site still available again,
and we also didn't do any search engine optimization, search engine marketing to read some of the stuff you do to market a side as you probably all know is a competitive environment. you have to put in some money to get some money. we were among the other competitors as well as you can see from the top. there is another facebook site that uses a bit more aggressive marketing i would say. and we were not prepared to do that at this point. the bottom picture shows a baby when it comes to...
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354
Jul 16, 2011
07/11
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FOXNEWSW
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>>guest: a strategist is search engine optimizing, there is no bachelors, so this is the type of job people who are looking to restrain themselves, there is a lot of information online, and a lot of companies looking for people with the skill set to help market their business in digital age. molly: and truck drivers. >>guest: yes, truck drivers that was a surprise on this list but in a lot of ways it makes sense. lots of goods need to be shifted and the great thing about people looking to reskill themselves, a truck driving, commercial driver's license can be earned this six weeks by schools that provide job placement assistance >> and a lot of people perked up when they thought they could be quaffed. where can people go for more information? >>guest: we have thousands of these jobs available from the police officers who are looking to hire, and what we also have is our supply and demand section helping employers zero in on the markets where can they fine the hard to recruit tall end. molly: thank you, hope, for the tips on where the jobs are, and we appreciate you stopping in today.
>>guest: a strategist is search engine optimizing, there is no bachelors, so this is the type of job people who are looking to restrain themselves, there is a lot of information online, and a lot of companies looking for people with the skill set to help market their business in digital age. molly: and truck drivers. >>guest: yes, truck drivers that was a surprise on this list but in a lot of ways it makes sense. lots of goods need to be shifted and the great thing about people...